News

What to Wear for Eid and Wedding Season: An Occasion Wear Guide

How to choose fabric, detailing, and color for Eid and wedding season, without overcomplicating the outfit.

Indigo and Natural Dyes: The Colors Behind Our Bandhni

How indigo and other natural dyes are prepared, and why hand-dyed bandhni pieces carry small, natural variations.

Styling Kameez Sets for the Gulf: Layering Under an Abaya

Why our oversized, bell-sleeved kameez sets layer easily under an abaya, and how to style them for the Gulf.

Kameez Size Guide: Finding Your Fit from XS to 3XL

How to pick the right size across our relaxed, oversized kameez and farshi silhouettes, from XS to 3XL.

Chanderi Fabric: The Weave Behind India's Most Luminous Textile

What makes chanderi fabric so distinctive, and why its sheen comes from the weave itself, not a finish.

The Art of Gota Patti: Jaipur's Metallic Embroidery Tradition

The hand-folded metallic embroidery technique that adds texture and shine to our festive anarkali sets.

Anarkali Sets Explained: Mul Cotton, Chanderi, and Chiffon

A guide to the three fabrics behind our anarkali sets, and which one suits your occasion.

Caring for Hand-Dyed Cotton: A Simple Guide

Simple steps to keep your hand-dyed, hand block printed pieces looking their best for years.

How to Style a Farshi Salwar Set for Every Occasion

From casual daywear to festive occasions, here's how to style your farshi salwar set.

Bandhni Explained: The Tie-Dye Tradition Behind Our Farshi Sets

The hand-tied dyeing process behind our bandhni farshi sets, and why every piece is one of a kind.